It’s not a surprise that numerous huge, left-leaning social networks accounts have actually just recently signed up with Bluesky– however a brand-new analysis from the Pew Research Center tries to measure that shift.
This comes as an upgrade to Seat’s news influencer report launched in November 2024, which did not consist of Bluesky in its numbers. The report concentrated on a fairly little group of 500 influencers, all of whom have more than 100,000 fans on a minimum of one significant platform and post frequently about present occasions.
For this Bluesky-centric upgrade, Pew took a look at those very same influencers (rather than accounts that might have discovered a huge audience on Bluesky solely) and saw that in February/March, 43% of them had an account on Bluesky. Simply over half (51%) of those accounts were produced after the 2024 governmental election.
There’s a huge divide in between influencers on the right and the left, with 69% of the left-leaning accounts (the ones that clearly determined as liberals or Democrats and revealed assistance for Kamala Harris or Joe Biden before the governmental election) making the dive to Bluesky, while just 15% of the conservative ones did the exact same.
This motion wasn’t always at the cost of X (previously Twitter). While X owner Elon Musk’s alliance with now-President Donald Trump appeared to drive brand-new users to Bluesky82% of the influencers tracked by Pew still had an account on X, down just somewhat from 85% in summertime 2025.
Simply put, even if left-leaning influencers are dipping their toes into Bluesky, the majority of them (87%) have not deserted X. Pew likewise states most influencers continue to publish more routinely on X than on Bluesky.
Bluesky activity does appear to be choosing up– the number of influencers on Bluesky who are in fact publishing grew from 54% in the very first week of January to 66% in the last complete week of March.
Anthony Ha is TechCrunch’s weekend editor. Formerly, he worked as a tech press reporter at Adweek, a senior editor at VentureBeat, a city government press reporter at the Hollister Free Lance, and vice president of material at a VC company. He resides in New York City.
